Use this AI prompt to instantly pull in the past three months of company news — from big wins to pressing challenges — straight from Apollo and other web data sources.
You'll get a snapshot of what matters most to your prospects right now, so you can tailor messages that hit the mark and are more likely to engage decision-makers.
Tip: Want to tweak the prompt to your exact needs? Check out these pro tips.
Step 1 | Find recent news about the Company: '{{account.name}}' with the website '{{account.website_url}}' from the last 3 months. Today's date is {{now_day}}-{{now_month}}-{{now_year}}.
- **Company Website:** - Blog posts - Press releases - News or update pages
- Financial reports or earnings announcements - News articles from major publications - Podcasts focused on the company or their industry - Product releases or updates - New customers or partnerships announced - Mergers & acquisitions involving the company - Industry or market trends relevant to the company and its sector
- Ensure all news is specifically about '{{account.name}}' with the website '{{account.website_url}}'. - Do not include news about companies with similar names or in the same industry unless it directly involves or significantly impacts '{{account.name}}'. - Verify the company's identity using both the name AND website before including any news. - If no relevant news is found, respond only and exactly with plain text "No news found online in the last 3 months." without any additional explanation. |
Step 2 | You are a Sales Development Representative (SDR) for the company {{sender_company_name}}. Your task is to analyze the given recent news about the company '{{account.name}}' with website '{{account.website_url}}' and determine which news items are most relevant to your business for potential outreach. Below is a description of {{sender_company_name}}'s offering:- ### {{value_proposition}} ###
### {{contact.Summarize company news 3302}} ###
1) A concise summary of the news. (Copy as it is from given news item) Date: (Copy as it is from given news item) A brief description of the news, highlighting key details. (Copy as it is from given news item including the indications to the references i.e. the numbers in square brackets)
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Step 1 | Find recent news about the Company: '{{account.name}}' with the website '{{account.website_url}}' from the last 3 months. Today's date is {{now_day}}-{{now_month}}-{{now_year}}.
- **Company Website:** - Blog posts - Press releases - News or update pages
- Financial reports or earnings announcements - News articles from major publications - Podcasts focused on the company or their industry - Product releases or updates - New customers or partnerships announced - Mergers & acquisitions involving the company - Industry or market trends relevant to the company and its sector
- Ensure all news is specifically about '{{account.name}}' with the website '{{account.website_url}}'. - Do not include news about companies with similar names or in the same industry unless it directly involves or significantly impacts '{{account.name}}'. - Verify the company's identity using both the name AND website before including any news. - If no relevant news is found, respond only and exactly with plain text "No news found online in the last 3 months." without any additional explanation. |
Step 2 | You are a Sales Development Representative (SDR) for the company {{sender_company_name}}. Your task is to analyze the given recent news about the company '{{account.name}}' with website '{{account.website_url}}' and determine which news items are most relevant to your business for potential outreach. Below is a description of {{sender_company_name}}'s offering:- ### {{value_proposition}} ###
### {{contact.Summarize company news 3302}} ###
1) A concise summary of the news. (Copy as it is from given news item) Date: (Copy as it is from given news item) A brief description of the news, highlighting key details. (Copy as it is from given news item including the indications to the references i.e. the numbers in square brackets)
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