Demo Call Scorecard

Demo Call Scorecard

The quality of your demo can make or break the deal. Use this scorecard template to improve demo calls.

This video conversations scorecard template helps you evaluate against key criteria for strong demo calls, from preparation to setting future commitments. Use this scorecard to provide structured feedback, improve demo quality, and enhance your reps’ overall call performance.

Impact:
  • Improve call quality

Conversations

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On a scale of 1-5, how well did the host prepare?

1

2

3

4

5

Clear agenda set?

Yes

No

Summarized past conversations?

Yes

No

Led with value in explanation?

Yes

No

Asked impactful discovery questions?

Yes

No

On a scale of 1-5, how well did the host tailor the demo to the customer’s needs?

1

2

3

4

5

Did they set a firm future commit?

Yes

No

How would you rate this conversation overall?

1

2

3

4

5

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