Tailor Messaging to Role

Tailor Messaging to Role

Crafting your outreach campaigns to fit exactly what your target prospects are looking for really makes a difference.

It’s like we’re having a one-on-one conversation, making them feel understood and valued. This approach grabs their attention and nudges them closer to saying "yes" to you.

Impact:
  • Book more meetings

Sequences

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DAY 1 Manual emailHi {{ first_name }},

[PERSONAS] love how [MY COMPANY] helps them [VALUE PROP].

Anyone can make promises, but {{ company }} values partners who follow through with success, right? Are you open to seeing how we can bring this to life?

Best,
[SIGNATURE BLOCK]
DAY 1 Call + voicemailCall script:
Hey {{first_name}}, Straight up, I know I'm totally calling you out of the blue, do you have 30 seconds for me to tell you why I’m calling and if I miss the mark I’ll hang up on myself.

Awesome, appreciate that. I’m [YOUR NAME] from [COMPANY]. I know as a [PERSONA] over at {{ company }} you probably have 300 things on your plate. Curious if one of them is [PAIN POINT]?

Amazing, that’s exactly why I’m calling. I talk to [PERSONA] all day long and how to help them solve for their [PAIN POINT].

*Give a 1-2 sentence pitch with added credibility/social proof*

I know I caught you mid coffee sip and I’m way past my 30 seconds. Does it sound like a complete waste for us to find some time when I’m not calling you out of the blue and I can tell you a little more?

Leave voicemail:
Hi {{first_name}}, I just sent you an email as well, but wanted to see if I could catch you for a minute live.

I’m reaching out today, because we’re helping other [PERSONAS] with [PAIN POINTS] and I wanted to see if that was relevant for you at {{ company }}.

Give me a call back, or feel free to reply to the email if easier. And we can talk more live.
DAY 4Linkedin connection<Leave blank>
DAY 7 Automatic emailHi {{first_name}}, We’re helping other [PERSONAS] with [PAIN POINTS] and I wanted to see if that was relevant for you at {{ company }}.

We helped [CUSTOMERS] with [QUANTIFIABLE BENEFITS]

Worth exploring?

Best,
[SIGNATURE BLOCK]
DAY 7CallCall but no voicemail
DAY 10Linkedin messageHi {{ first_name }}, Let me know if someone else would be better to talk with about [PAIN POINT] at {{ company }}.

I’m here to support y’all when the timing makes sense. Let me know and we can find time to see if we can help your company with [PAIN POINT].

DAY 12Automatic emailHi {{ first_name }},

Let me know if someone else would be better to talk with about [PAIN POINT] at {{ company }}.

I’m here to support y’all when the timing makes sense. Just reply back and we can find time to see if we can help your company with [PAIN POINT].

[SIGNATURE BLOCK]
DAY 12CallCall but no voicemail
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