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Close More Deals (with Less Hassle) with Apollo's AI Meeting Tools

Sick of spending more time prepping for meetings than actually selling? (Yeah, us too.) See how Apollo's new “Win Deals” solution uses AI to automate the manual tasks, so you can get back to winning deals.

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Neha Mehra

UPDATED Jan 14, 2025

5Min Read

Between complex buying cycles, endless admin tasks, and the pressure to hit bigger and bigger numbers, selling today can feel a bit like spinning plates while riding a unicycle. 

Uphill. 

In the rain.

That's exactly why we built Apollo’s “Win Deals” solution. We designed an end-to-end suite of AI-powered tools to handle the busywork so you can focus on what you do best — closing deals. 

Here’s a quick rundown of your new sales tools: 

  • Meeting scheduler: Create scheduling links, customize meeting types, and even route meetings to different team members automatically based on rules you set.

  • Pre-meeting insights: Use Apollo’s built-in AI to consolidate all your insights in one place so you can walk in confident and prepared.

  • AI call recordings: Focus on building relationships while AI captures insights and action items. Later, ask Apollo’s chatbot any open-ended question for even deeper insights.

  • Deal management: Whether you use Apollo Deals or a third-party CRM, Apollo lets you set up automatic syncs and smart workflows so you can devote your time to high-value activities.

What we like about Apollo is that it keeps everything simple. Sales can really focus on selling rather than keeping the records clean and putting in the right notes because everything syncs automatically.

- Christopher Snelling, CEO & Founder @ TopOut Group

A new 3-step formula  to bring the deal over the finish line

Watch our step-by-step overview or skim the highlights below:

1. Schedule and prep like you've got a personal assistant

With Apollo Meetings, you're now getting:

  • Booking links that do the scheduling dance for you (whether it's a quick discovery call or a full-team demo)

  • Smart lead routing that gets prospects to the to right person, right away

  • AI-powered insights that give you the full story before every call (like having a research team in your back pocket)

Our team designed this to attack two of the biggest obstacles to progressing the deal: opportunities missed from scheduling back-and-forths and no-shows, and time wasted on the 10-15 minutes of research needed for effective meetings. 

2. Run great meetings — and nail your follow-up

You know those meetings where you're so busy taking notes that you miss half the conversation? No good. Focus your attention on connecting while Apollo Conversations does the behind-the-scenes work:

  • Records and transcribes everything, highlighting the good stuff — objections you need to tackle or opportunities you can't miss

  • Captures all the next steps (so you don't have to)

  • Creates personalized follow-up emails that reference everything you and your prospect discussed

I like to be fully present during calls, and Apollo Conversations makes it so much easier to quickly pull out the specific information I need afterward. The accuracy is incredible—it's like the platform captures exactly what's in my brain. Honestly, I can't do my job without the help of AI, and Apollo feels like a true partner in that process.

- Katie Frias, Client Partner @ Plative

3. Keep everything up-to-date (without living in your CRM)

No more Sunday night data entry sessions (we just freed up your weekend!). Whether you're using your trusty CRM or Apollo Deals, we've got your back:

  • Call notes? Updated automatically.

  • Next steps? Synced instantly.

  • Key fields? Filled in while you focus on your next win.

Transform how you work deals with Apollo

Using AI in your sales process doesn’t just save you time — it makes you more money, too. Research has shown that sellers who use AI in their deals increased revenue by 21%. 

Apollo’s earliest adopters have experienced the difference these tools can make. Ryan Weathington, Director of Strategy & Business Development at Do Process®, has been using Apollo’s “Win Deals” solution to integrate AI into their workflow, from call scheduling to follow-up:

"The Ask Apollo AI feature feels like having ChatGPT inside my meetings, delivering precise, actionable insights on the fly,” Ryan told us. “Apollo has replaced several tools for me—it's truly an all-in-one solution that enhances every aspect of our sales process."

If  you've got an Apollo account, you've already got access to all of this. And if you don’t, you can get started today — it’s free!

Win more deals with Apollo

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