Power up your startup
with Apollo

Your startup's got potential, we'll help you unlock it. Get 50% off for 1 year with our early-stage startup discount, plus other exclusive perks.

VC or accelerator? Apply as a partner here.

Why join Apollo for Startups?

50% off startup discount

As an early-stage startup, you'll get half off Apollo for 1 year, with full access to our database of over 210M contacts.

Grow your business with AI

Reach the right buyers at the right time using Apollo's powerful AI and automation tools — all in one platform.

Learn faster, scale smarter

Access startup-focused webinars and other curated resources to help you hit the ground running.

Tap into the community

Join exclusive startup events like founder dinners and tactical education sessions designed for early-stage teams.

Every tool you need, wrapped into one

Sales is harder than ever, and too many AI tools underdeliver. We've flipped the script — giving you AI that works out of the box, scales effortlessly, and keeps you in control.

Sales

Use Apollo's 275M+ B2B database to find the right buyers fast, then let AI help you prioritize, personalize, & move deals forward.

Marketing

Launch smarter campaigns with AI-powered email writing, signal-based triggers, and out-of-the-box automations.

Fundraising

Use Apollo's data and AI to identify potential investors, automate personalized outreach, and manage comms effortlessly.

Revenue Operations

Automate outreach, manage leads, and track performance with AI that helps you spot trends and scale what works, faster.

Join thousands of early-stage startups propelling their business forward with Apollo

See how other founders are using Apollo to grow their businesses

Apollo makes it easy to target our ICP. You can find, for example, a high-intent head of talent that started their job within the last 6 months.”

John Kim

Founder at Paraform

I never recommend a tool I don't trust. For me, Apollo, is my insurance. For my clients, [I recommend] Apollo as their primary method for generating revenue streams.”

Howard Lee

Founder at LFDM Marketing

Once we made the move over to Apollo, the average number of meetings booked increased by 75% and the number of call conversations [over one minute] doubled.”

Andrew Froning

Global Director of Business Development at Cyera

Apollo makes it so smooth and easy to do everything all in one place — building lists, importing and exporting data, sorting into specific cohorts, and A/B testing our messaging. We're seeing 20-30% reply rates with our outbound email drip campaigns.”

Sam Wright

Head of Operations at Huntr

Apollo really is the foundation. It's where we start every list, every search. Then we enrich further if we want, but it all kicks off with Apollo.”

John Apolinar

Director of Sales at Superhuman AI

Eligibility & benefits

Who qualifies for the Apollo for Startups discount?

Apollo for Startups is built for early-stage teams looking to scale their go-to-market engine. To be eligible, your company should have fewer than 20 employees, no existing Apollo subscription, a valid company domain, and an affiliation with one of our startup ecosystem partners.

What benefits do eligible startups receive?

Startups accepted into the program get 50% off Apollo's Basic or Professional plan for 1 year (up to 5 seats), full access to our B2B database, 1:1 support, startup-focused resources, and discounts on other tools through our marketplace.

What if my startup isn't affiliated with a partner?

Not connected to a partner yet? Ask your accelerator, VC, or startup community to apply to our partner program, or apply now and we'll be in touch with next steps.

How can my startup community become a partner?

If you're a VC firm, startup accelerator, or represent a startup community, we'd love to collaborate! Apply to become a partner and we'll be in touch with next steps.

Questions? Reach us anytime at startups@apollo.io.

STARTUP PARTNERS

VC or accelerator? Give your startups a competitive edge.

Join Apollo's Startup Ecosystem Program to offer your portfolio companies a 50% startup discount — plus exclusive access to resources, events, and hands-on support.

Help your startups grow

We want your startups to grow fast too. With a tool that helps them find, engage, and close the right buyers at the right time, they can.

Educate & elevate

Let us help you help them. We provide educational content for startups to learn how to acquire customers and scale efficiently.

Offer 50% off Apollo

Sweeten your program's offering by providing discounted access to Apollo's all-in-one sales platform, plus other exclusive perks.

Boost your brand

Gain more visibility and credibility for your brand through co-marketing opportunities and resources as an established Apollo partner.

One platform. Every tool your startup needs to grow.

Your startup has big goals, Apollo has every tool you need to reach them. Apply today to unlock 50% off and start scaling smarter.

Power up your startup with Apollo