Introducing Apollo’s Newest Offering: Apollo Labs

Meet Apollo Labs, your new AI-powered business partner. Whether you're looking to scale your outbound sales or break into new markets, Apollo Labs has your back with AI-powered workflows, personalized messaging, and a team of sales experts to guide you.

by

Eric Quanstrom

UPDATED Nov 5, 2024

3Min Read

Apollo users just gained a new business partner.

Today, we’re excited to launch Apollo Labs, an AI-powered hub within the Apollo platform that will redefine how your business grows pipeline and closes deals. 

Within Apollo Labs, you get access to go-to-market capabilities like lead scoring, multi-channel outreach, and meeting scheduling that are all powered by intelligent recommendations for improvement and pre-built workflows.

You can join the waitlist here and be the first to access Apollo Labs.

Here are the details. 

Why Apollo Labs? Who is it for?

At Apollo.io, we’re driven by a single question: "How can we make sales development more effective, efficient, and effortless for our clients?" 

Apollo Labs is our newest answer. 

The core component of the Labs sales hub is an AI-powered Sales Development Representative (SDR) solution that blends expert human oversight with the power of AI automation. It helps B2B companies build a hands-off, multi-channel, appointment-setting motion into play without the time, money, and resources to manage it. 

To get specific, Apollo Labs is perfect for:

  • B2B mid-market & enterprise companies looking to scale outbound efforts without the complexity of managing internal SDR teams.

  • Established businesses seeking to quickly enter new markets with minimal setup time.

  • Organizations facing staffing constraints that want to accelerate pipeline growth without adding headcount.

  • Outbound sales beginners who need expert guidance in executing high-impact campaigns from day one (Apollo also wrote the book on that — you can get your copy here 👀)

  • Companies struggling with diminishing returns from their current outbound strategies. Whether it’s deliverability issues, talent gaps, outdated methods, or challenges in figuring out this whole “AI” thing , Apollo Labs provides you with clarity and out-of-the-box solutions.

Your Labs experience: What’s inside?

Imagine if your sales development program didn’t just identify in-market buyers, but also tailored messaging, timing, and channel selection based on insights like a company’s recent hiring, funding, news, or recent executive hires. 

Now imagine that most of this work is done for you.

That’s the Apollo Labs advantage.

When you use Apollo Labs, you get access to:

  • Dynamic data — like intent signals, buyer triggers, and advanced enrichment — that helps you accurately and confidently reach out to the right folks at the right time

  • AI-powered web searches and text generation (“Power Ups”) that personalizes messaging from information across the web

  • AI workflows that generate personalized emails, craft every step of each Sequence, and provide recommended call scripts when calling is added

  • Your own dedicated sales development managers who bring a strategic focus to each client account — from a deeply human perspective — and fill the gaps where AI can’t

Automation meets customization: Outbound tailored to your business

In 2024, the hallmark of a truly effective go-to-market strategy is a perfect blend of automation and human expertise, working in harmony to win targeted leads, open more sales conversations, and close more deals.

From setting up tailored sequences that reflect your brand voice to configuring multi-channel campaigns that adapt to your market dynamics, Apollo Labs delivers a level of customization that — we believe — is rarely seen in outsourced solutions.

Success for Apollo Labs users means more booked meetings, better alignment with high-quality buyers, and a measurable reduction in customer acquisition costs (CAC). Within the first 30-60 days of our 90-day pilots, clients can expect tangible results such as scheduled sales conversations and robust pipeline generation. 

From there, we’re committed to refining and optimizing the strategy based on real-time performance data to maximize ROI.

Join the new wave of AI-powered sales with Apollo Labs and sign up on our waitlist page.

We’re excited for what we can build together.

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