Apollo Leads in 628 Categories in G2's Winter 2025 Report 🏆

The numbers are in: Apollo.io keeps climbing the charts in G2's Winter 2024 Report, adding new categories to our already impressive lineup on the world's top software marketplace.

Apollo earned 26 more badges than the previous quarter, bringing our total to 628 badges across 1,045 reports. Additionally, Apollo is highlighted as having the second-most G2 reports of any product—a whopping 1,069 in total! This puts it hundreds of reports ahead of its closest competitor and underscores its versatility and strength as an all-in-one go-to-market platform.

In layman’s terms? We’re one of the most beloved sales tools on G2, the world's largest and most trusted software review marketplace. 🎉

Momentum rankings success

G2’s Momentum Grid® highlights the fastest-growing products in each category, looking at factors like year-over-year employee growth, review volume, social following, and web presence.

In the Winter 2024 report, Apollo solidifies our leadership by holding onto these six #1 spots in the following (highly competitive) categories:

• Buyer Intent Data Providers

• Lead-to-Account Matching and Routing

• Lead Capture

• Account Data Management

• Marketing Account Intelligence

• Lead Scoring

Small and Medium-Sized Business (SMB) grid report rankings

We ❤ small businesses, so we’re thrilled to hear that the feeling is mutual. Apollo earned five #1 rankings in the following SMB categories:

• Sales Intelligence

• Marketing Account Intelligence

• Lead Capture

• Lead Mining (NEW!)

• Lead Intelligence

Below are just a few of the positive reviews that contributed to Apollo’s G2 placements:

“The customer support is excellent, the AI features are very helpful, and timely webinars can help any rookie user scale to become a power user in just a matter of a few days.” 

Ambika Rani K., Sales Manager @ Shiba Inu

“1) It is affordable. 2) UX/UI is intuitive. 3) The Chrome extension is super practical for LinkedIn. 4) Data accuracy is solid. 5) Customer Service teams actively solve challenges with speed and care. 6) Their knowledge library is easy to navigate and to understand. 7) Data enrichment with your existing CRM is easy to integrate and easy to implement. 8) You will find yourself using Apollo daily.”

Yovany Jerez, Senior Director Marketing, B2B Small & Mid Size Businesses @ AT&T

“Apollo helps me focus on the client rather than constantly take notes during a call. And its integration with Outlook and Salesforce saves me time in CRM data entry tasks.” 

Nikhil Ravi, Business Development Manager @ Statista

To learn more and read current reviews from active customers, visit Apollo's G2 reviews page. To find and close your next deal, sign up for free here.