Boost Retail Sales With Apollo’s Category Data

When targeting recruiters, you'll see response rates of 8-12% for initial conversations — significantly higher than the general B2B average of 2.3%, according to RecruitCRM's 2024 analysis of recruitment cold calling patterns. This elevated engagement happens because recruiters value personal connections and real-time conversations, with pre-qualified prospects pushing response rates to 18% based on RecruitCRM's industry benchmarking data. Remember, executive-level recruiters show even stronger phone preferences — according to Cognism's 2025 cold calling research, 57% of C-level executives and VPs prefer phone calls over other channels.
Tuesday through Thursday represent your golden window for recruiter engagement, with Wednesday delivering connection rates up to 33% compared to just 15.7% on Mondays, according to CloudTalk's 2025 B2B calling analysis. The sweet spots are mid-morning (10 AM - 12 PM) and late afternoon (4 PM - 5 PM), when recruiters have settled into their workday but aren't overwhelmed with scheduled interviews or end-of-day tasks. Understanding recruiter workflows reveals they typically schedule their own outbound calls during late morning and early afternoon, making these periods less optimal for inbound sales calls.
Small script optimizations deliver massive results — RecruiterFlow's research shows simply asking "How are you?" increases your likelihood of booking a meeting by 3.4X when calling recruiting firms. The most effective scripts focus on relationship-building over transactions, as Harvard Business Review research indicates candidates who feel genuinely heard during initial conversations are 62% more likely to proceed to formal discussions. Systematic script testing and refinement drives measurable improvements, with recruiters who regularly analyze call data improving conversion rates by an average of 27% within three months according to Callin's 2025 industry analysis.
Dismissive objections represent 49.5% of all cold call objections according to Gong's analysis of 300 million calls, requiring you to transform these knee-jerk reactions into discovery opportunities. When recruiting decision makers say they're "not interested," probe deeper with questions like "Is that because you don't experience these issues, or they're just not a priority to fix right now?" This approach acknowledges their pushback while uncovering real concerns. Remember that B2B buying groups have grown from 6 to 12 stakeholders according to Cognism's 2025 research, making it crucial to identify and engage multiple stakeholders within recruiting organizations rather than accepting single points of contact.
The 10-11 AM window delivers the highest callback rates from recruiters, with candidates being more than twice as likely to answer calls during this time according to Work.Chron's interview timing analysis. This morning peak aligns with PhoneBurner's study of 11 million calls showing 15.53% of 10 AM calls result in business conversations. However, voicemail strategy requires a multi-channel approach — Gong's data reveals that leaving voicemails while following up with email more than doubles reply rates from 2.73% to 5.87%.
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Can I filter category managers by category or company?
Yes, Apollo lets you segment category data by firmographics and product lines.
Are category manager phone numbers verified?
Absolutely — Apollo continuously verifies and enriches category data.
Can I export category manager contacts to my CRM or dialer?
Yes — export or integrate directly.
How fresh is category manager phone data?
Apollo updates category numbers in real time.