5 Agencies using Apollo to 5x Meetings and 20%+ Sales Efficiency

Running an outbound sales agency is a tough business. Fail to deliver results, and your customers will cut ties in a heartbeat. 

Which means sales agency owners are incentivized to find the best tools for the job. Here’s how 5 leading sales agencies use Apollo to deliver meaningful results to their customers.

Predictable Revenue uses sequences to decrease workload by 20%

Collin Stewart, CEO and Co-Founder at Predictable Revenue, and his team quite literally created the book on outbound sales development. Collin and his team put their award-winning sales methodology into action through Apollo sequences.

It looks a little something like this…

They build their ICP directly within Apollo and then use it to filter their searches across 265M+ contacts to find their (or their client’s) ideal buyers.

From there, they click a few clicks and push these new leads into personalized outbound sequences, full of triggered touch points across email, phone, and LinkedIn.

It helps Predictable Revenue reach literally thousands of leads in a fraction of the time. Since implementing Apollo and Apollo sequences, the daily workload of an SDR has decreased by 20%. 

“We're getting higher reply rates, open rates are doubled, meetings are up, speed to book is cut in half...it's the platform for people who want to do more."—Collin Stewart, CEO and Co-Founder at Predictable Revenue

And, the cherry on top? Switching to Apollo cut the Predictable Revenue team’s costs in half.

Watch Apollo’s academy course on how to add leads into a sequence and operationalize your outbound.

Leadium 5x’s meetings with Apollo’s open API 

Leadium is a lean sales agency punching above its weight class.

Largely because founder and CEO Kevin Warner has united his agency’s most important tools into one platform through Apollo’s open API.

With their parallel dialer and CMS builder flowing directly into Apollo’s database, Leadium manages 80+ instances for their clients and delivers 5x more meetings.

“Apollo is where everything originates from and where all the data returns to,” says Kevin.

Building custom integrations via Apollo’s API takes a little upfront work and a dash of tech-savvyness—but we promise the results can pay off tenfold.

Within Apollo’s API Developer portal, you can find the master list of API keys and enable Enrichment API, Search API, or build integrations to connect high-quality data to your other systems and workflows.

Want to utilize Apollo’s open API for your sales agency? Here’s the step-by-step.

Sales Team Builder auto-enriches their CRM

Sales Team Builder helps commercial teams build repeatable processes and winning playbooks because they know their stuff.

And because they have a reliable, auto-enriched CRM that they can trust.

Sales Team Builders’s CRM is synched to Apollo’s living database of 270M contacts, 73M companies, and 65+ technographic data points. With CRM enrichment enabled, Apollo works in the background to auto-update email addresses, mobile numbers, job changes, funding rounds, acquisitions—you name it.

STB not only avoids bounced emails but is able to conduct more personalized outreach (aka going beyond “hi [first name]”).

“I recommend Apollo to my clients who want a one-stop shop for great data, data enrichment, and a SEP. I don't think you can find a better value for quality data right now.,” says Leslie Venetz, Founder of Sales Team Builder.

You can get started with CRM Enrichment in just a few steps:

• Map your CRM fields with Apollo’s fields 
• Enrich all or a select group of records in your CRM
• Conduct more targeted and relevant outreach that won’t lead to bounced emails and an unhealthy domain

Check out Apollo’s NEW Academy course on automated CRM Enrichment and learn how to keep your client data squeaky clean.

Pointer Strategy builds data-driven workflows within LinkedIn 

Tool and platform switching are notorious time-wasters for salespeople—even more so for sales agencies responsible for scaling dozens of sales processes at once.

Co-founder Ricky Pearl and his team at Pointer Strategy drastically reduce admin tasks by bringing Apollo data and tasks straight to where they prospect most: LinkedIn.

Apollo’s LinkedIn Chrome Extension pulls verified data directly into LinkedIn profile pages, displaying a tidy sidebar of contact information, technologies used, funding, and revenue info without reps ever having to leave their LinkedIn tab.

It streamlines engagement, too.

Reps can view Apollo tasks and activities associated with that contact and immediately take action by dropping new leads into personalized Sequences, assigning new tasks, or leaving notes.

“Apollo has unlocked more capabilities in their one platform that we used to get from ten others. This has simultaneously reduced the tech burden, eased adoption, and ultimately, helped us win more,” shares Ricky.

Without jumping between tools and browser tabs, the Pointer Strategy team builds their pipeline more efficiently. 

Download the free extension here.

SD Lab quickly identifies purchase-ready leads

Tom Slocum, Founder and CEO at The SD Lab, uses Apollo’s full suite of offerings to scale the business. More specifically, the team relies heavily on Apollo Buying Intent and Lead Scoring to identify the leads who are most likely to convert—and when.

Apollo Buying Intent enables you to identify companies showing interest in solutions like yours. You can view intent scores and take action directly in the Chrome Extension. And, you can set alerts so you are notified when target accounts are in buying mode. 

And it’s even more powerful combined with lead scoring.

Apollo Lead Scoring provides AI-generated scores based on your CRM and Apollo account history.

You can build out your own scoring models with key demographic, firmographic, and behavioral data points that are weighted based on the lead attributes that are most important to your business. Even better, you can view these scores directly in your CRM.

Using Apollo, Tom and The SD Lab team no longer have to sift through high volumes of leads looking for a diamond in the rough. They are now able to easily prioritize their time and drive more business.

“Apollo is taking the world by storm. It has lead data enrichment, sequences, lead scoring, buyer intent, a dialer, and data accuracy of 70-80%+ easily. The SD Lab uses Apollo everyday and we couldn't imagine life without it."—Tom Slocum, Founder and CEO at The SD Lab

Rake in those dollar bills

There will never be enough time in the day but with the right stack, you can work more efficiently and effectively. 

Top sales agencies like Predictable Revenue and Leadium rely on Apollo as an all-in-one sales solution. With access to a suite of offerings like Apollo Enrichment, Apollo’s open API, and Apollo’s LinkedIn Chrome Extension, sales teams can work faster, and close more deals. 

Want to take your sales agency to the next level? Sign up for your free Apollo account today.