Dynamic Email Campaigns
Offer your contacts engaging content that piques their interest and provides value
With Vidyard, Apollo.io customers can add personal touches to all stages of the sales cycle with the power of video engagement and analytics.
Vidyard is an AI-powered Video selling platform for modern revenue teams. It helps sales, marketing, and customer success professionals connect with more customers, convert more pipeline, and close deals faster by scaling personalized, video engagement across the entire customer lifecycle. Used by over 100,000 teams, the platform provides an integrated suite of video tools for creation, hosting, analytics, and AI-powered automation.
Apollo.io and Vidyard
Take personalized sales engagement further with Vidyard videos, AI Avatars, and Video Agent. Record and share personalized videos from Vidyard in Apollo emails to stand out in the inbox and drive more meaningful replies.
With Apollo's Vidyard integration, you can:
- Get face-to-face with customers: Help sellers stand out with quick, personalized video messages that build rapport and encourage replies.
- Scale each rep’s ability to connect and close: AI Avatars enable reps to generate and send personalized videos even when they’re not on camera.
- Automate timely, relevant follow-ups: Video Agent can send personalized video messages at key points in your sales cycle based on your workflows.
- Centralize and measure your video content: Upload, manage, and track videos in one platform, then use engagement data to inform next steps.
Benefits for Apollo users:
- Outreach that feels human and relevant
- Focus on high-intent conversations
- Build trust earlier in the cycle
Use Cases
Cold Outreach
Automate personalized introductions to prospects in your CRM
Lead Nurturing
Trigger tailored video follow-ups when buyers engage with your brand
Meeting Reminders
Send short video reminders to reduce no-shows and set expectations for productive calls